Archive for July, 2009

Google Ad Groups Data Gathering Made Tolerable with Custom Reporting

For the most part, Google Analytics tracks Google AdWords data (big surprise!).  However, there is one odd quirk about the manner Analytics reports AdWords data—you can only view metrics for an Ad Groups within their respective campaign.  In other words, when Lumberg wants metrics like revenue and bounce rates for [...]

Use Email Reporting to Save time with Google Analytics

Why Email Reports?
You can avoid the time involved in logging into Analytics (this is especially useful when checking metrics for multiple profiles/accounts).  You can add multiple recipients for these reports (this is especially useful when having to send to a high number of recipients).  Last but not least, you will save even [...]